The international expansion of Mr.Bricolage continues with the opening of a second store in the Serbian town of Novi Sad.
The Mr.Bricolage group has recently opened its second store in Novi Sad, in the north of Serbia, via its Bulgarian partner, Doverie Brico. This is the second largest town in the country after Belgrade. Novi Sad is a leading economic and financial hub with an urban area home to more than 3,000,000 inhabitants. It is also the historical capital of the Serbian culture.
The Mr.Bricolage group is one of the first to open a store in this country. The Mr.Bricolage store is located in a shopping centre in the town centre. The store has a surface area of 2,400 m² led by a team of 35. Its product range includes over 20,000 articles for the home and garden, broken down by sector. Many services are offered, such as wood cutting, customised paint colours, key copying and delivery.
The store was officially opened in the presence of Jean-François Boucher, Chairman of the Mr.Bricolage group. The French ambassador in Serbia, Jean-François Terral, was present at this opening (read the article on the web site of the French embassy in Serbia). Jean-François Boucher took advantage of his trip to the country to visit the first store which opened last December in the town of Nis, to the south east of Serbia.
Tags: ambassade de France, jean francois terral, magasin, novi sad, novisad, ouverture, serbie, International
