Mr Bricolage Blog

Work on the first Mr. Bricolage store in Skopje, Macedonia, is progressing well. The opening of the store is planned for the first quarter of 2012. The store will cover a surface area of 2,440 m².

The site of the future store lies on a main road leading to the centre of the Macedonian capital, Skopje.

Macedonia is located in the Balkan peninsula. This Republic state was formed after the breakup of Yugoslavia. Macedonia is bordered by Greece, Bulgaria, Serbia, Kosovo and Albania. The republic of Macedonia submitted a request to join the European Union in 2004.

The population of Macedonia includes a total of slightly over 2 million inhabitants, of which one third live in the capital city. 59% of the population lives in an urban area. Macedonia covers a surface area of approximately 25,000 km² (equivalent to the surface area of the Netherlands) and mainly consists of mountain areas.

On 10 February, Mr Bricolage opened a store in the town of Tangier in Morocco.

The store backs on to the Marjane-Médina hypermarket (leading store in Morocco). Many specialist superstores are located nearby. The sales outlet has a surface area of 2800 m² with 35,000 references.

In Morocco, Mr Bricolage uses the slogan “Opt for choice” highlighting the range of prices and products available. The store employs a team of 30 to advise customers and provide support for their projects.

The town of Tangier could offer major benefits for the group. The town has one million inhabitants and demographic growth is currently strong.

After Casablanca and Marrakech, Tangier is the third sales outlet for the group in Morocco. In a few months, a 4th store will open at Agadir.

The international expansion of Mr.Bricolage continues with the opening of a second store in the Serbian town of Novi Sad.

The Mr.Bricolage group has recently opened its second store in Novi Sad, in the north of Serbia, via its Bulgarian partner, Doverie Brico. This is the second largest town in the country after Belgrade. Novi Sad is a leading economic and financial hub with an urban area home to more than 3,000,000 inhabitants. It is also the historical capital of the Serbian culture.

The Mr.Bricolage group is one of the first to open a store in this country. The Mr.Bricolage store is located in a shopping centre in the town centre. The store has a surface area of 2,400 m² led by a team of 35. Its product range includes over 20,000 articles for the home and garden, broken down by sector. Many services are offered, such as wood cutting, customised paint colours, key copying and delivery.

The store was officially opened in the presence of Jean-François Boucher, Chairman of the Mr.Bricolage group. The French ambassador in Serbia, Jean-François Terral, was present at this opening (read the article on the web site of the French embassy in Serbia). Jean-François Boucher took advantage of his trip to the country to visit the first store which opened last December in the town of Nis, to the south east of Serbia.