Posts Tagged ‘ouverture’

Two Mr Bricolage stores now open in Baugé and La Ferté sous Jouarre - 30/09/2011

The Mr Bricolage store in Baugé (Maine & Loire)

The Mr Bricolage group has recently opened two stores in Baugé (Maine & Loire) and La Ferté sous Jouarre (Seine & Marne). These local stores cover a total surface area of almost 3000 m².

At Baugé (40 km to the east of Angers), the store includes an indoor area of 954 m², a canopy covering 670 m² and an outdoor area of 334 m².

At La Ferté sous Jouarre (20 km to the east of Meaux), the store includes an indoor area of 822 m² and an outdoor canopy covering 120 m². This store was formerly operated under the Catena name.

These two stores add to the set of local stores in the group. The Mr Bricolage network includes almost 400 stores throughout mainland France.

The La Ferté sous Jouarre (77) team


New stores and extensions for Mr.Bricolage - 17/05/2011

The Mr.Bricolage group has recently opened 5 stores, changed the name of 6 stores and transferred and extended 8 of its current sales outlets. The group has gained total additional sales space of around 30,000 m².

Mr.Bricolage has opened 5 stores in Saint-Philbert de Grand Lieu (44), Ambazac (87), Plancoët (22), Plouzané (29) and Saint-Just Malmont (43). The first 3 are former rival stores acquired by the group (Bricomarché and Weldom). The new stores represent an additional approximate 9,000 m² including more than 7,000 m² indoor space.

5 Catena stores have switched to the Mr.Bricolage name in Daoulas (29), Douvres la Délivrande (14), Montoire sur le Loir (41), Parigné l’Evêque (72) and Quiberon (56). One Les Briconautes store has switched to Mr.Bricolage. A total of 9,600 m² including almost 8,600 m² of indoor space is affected by these name changes.

Finally, the stores in Bourgueuil (37), Villefranche sur Saône (69) and Tignieu (38) have been moved and extended. The stores in Charmeil-Vichy (03), Paray le Monial (71), Gaillac (81), Marmande (47) and Château du Loir (72) have been extended. Total extensions represent around 11,200 m² for the store, including over 6,500 m² in indoor space.

 


The town of Nantes: Mr Bricolage opens at Rezé - 02/03/2011

The Mr Bricolage group opens a new store to the south of the town of Nantes.

With a surface area of 5,700 m², this store will offer a wide range of products to meet the expectations of customers. Many product display areas will be available, particularly focusing on bathrooms, balneology, walk-in dressing rooms, decoration and joinery.

All departments offer a wide range. To give an example, the tiling department includes 450 models and the parquet department 280.

The store is also equipped with a construction materials department which customers can access directly with their vehicle. A showroom with a surface area of 200 m² displays the products sold in the store.

See the page for the Mr-Bricolage.fr store


Mr Bricolage opens its 3rd store in Tangier, Morocco - 11/02/2011

On 10 February, Mr Bricolage opened a store in the town of Tangier in Morocco.

The store backs on to the Marjane-Médina hypermarket (leading store in Morocco). Many specialist superstores are located nearby. The sales outlet has a surface area of 2800 m² with 35,000 references.

In Morocco, Mr Bricolage uses the slogan “Opt for choice” highlighting the range of prices and products available. The store employs a team of 30 to advise customers and provide support for their projects.

The town of Tangier could offer major benefits for the group. The town has one million inhabitants and demographic growth is currently strong.

After Casablanca and Marrakech, Tangier is the third sales outlet for the group in Morocco. In a few months, a 4th store will open at Agadir.


Mr Bricolage reinforces its local presence - 26/01/2011

Mr Bricolage opens a new store in the Castellane district at Marseille. This store is located 10-12 avenue de Toulon in the 6th district, and covers 372 m² of sales area.

The store is part of Mr Bricolage’s strategy to re-conquer town centres. The store also reinforces the group’s presence in the local segment, in both urban and rural zones.

Early in the year, the Catena  store in Ruoms (Ardèche) switched its name to Mr Bricolage. This sales outlet includes almost 900 m² of indoor sales space and 600 m² of outdoor space. The store is currently being extended. These works should be completed in March 2011.

On 3 January, at Pont-de-Vaux in Ain, the store operated under the Les Briconautes name was acquired and the name changed to Mr Bricolage. This store includes a total sales area of 1,960 m² with 1,700 m² indoors and 260 m² outdoors.


Mr. Bricolage develops its network of stores - 19/11/2010

Mr. Bricolage is extending its network of stores in France and Belgium. The group has expanded available sales surface area by almost 18,000 m². In France, during October and November, Mr. Bricolage opened 3 stores in Le Quesnoy (59) (4,000 m²), Belin Beliet (33) (1,340 m²) and Varennes sur allier (03) (1,965 m²). The group also opened 2 stores in Arçonnay (61) and Trans en Provence (83). 1 store was transferred and expanded in Craponne (2,200 m²), 5 stores changed name (4 Catena and 1 Briconautes) in Dombasle (54), Argentat (19), Sées & Vimoutiers (61) and La Chapelle Basse Mer (44) and finally 1 store received a new look in Moncel les Lunéville (54). In Belgium, where sales are rising, the healthy figures continue for the Mr. Bricolage network. The surface area available to the network was extended by more than 3,200 m² with the opening of a store in Lessines (change in store name) and the transfer and extension of the store in Malonne. In 2011, the Mr. Bricolage group is expected to breach the threshold of 30 stores in Belgium and therefore continue to gain market share.


A new Mr.Bricolage store opens in Mayenne - 12/07/2010

mr-bricolage-mayenne-ouverture-2010

A new Mr.Bricolage store opened in Mayenne (30 km to the north of Laval) on 1 July 2010. This sales outlet is owned directly by Mr.Bricolage. The store was previously operated under the Les Briconautes name, the second store name used by the Group.

The store can boast an indoor area of 2,960 m² dedicated to DIY and an outdoor area of 500 m² dedicated to garden furnishing. The inside of the store was entirely re-organised in two months thanks to the cooperation of all store personnel. The project also involved many colleagues from stores in nearby regions. Teams were able to share their expertise and experience.

The team of 16 working in the sales outlet welcomed their first customers with applause (see photo). Saturday 10 July, the opening was led by Jean-Pierre Descombes, star games presenter on the France 3 TV channel for many years.


Mr.Bricolage opens its second store in Serbia - 08/07/2010

mr-bricolage-ouverture-magasin-serbie-novisadThe international expansion of Mr.Bricolage continues with the opening of a second store in the Serbian town of Novi Sad.

The Mr.Bricolage group has recently opened its second store in Novi Sad, in the north of Serbia, via its Bulgarian partner, Doverie Brico. This is the second largest town in the country after Belgrade. Novi Sad is a leading economic and financial hub with an urban area home to more than 3,000,000 inhabitants. It is also the historical capital of the Serbian culture.

The Mr.Bricolage group is one of the first to open a store in this country. The Mr.Bricolage store is located in a shopping centre in the town centre. The store has a surface area of 2,400 m² led by a team of 35. Its product range includes over 20,000 articles for the home and garden, broken down by sector. Many services are offered, such as wood cutting, customised paint colours, key copying and delivery.

The store was officially opened in the presence of Jean-François Boucher, Chairman of the Mr.Bricolage group. The French ambassador in Serbia, Jean-François Terral, was present at this opening (read the article on the web site of the French embassy in Serbia). Jean-François Boucher took advantage of his trip to the country to visit the first store which opened last December in the town of Nis, to the south east of Serbia.


Opening of a new DIY store in Sisteron - 29/03/2010

mr-bricolage-ouverture-magasin-sisteron-mars-2010

The Mr.Bricolage roup recently opened a new store in Sisteron (Alpes de Haute Provence). Mr.Bricolage continues to ensure its presence throughout the country by opening a new store between Gap andManosque, where it already has stores.

This local sales outlet will comprise 1500 m² of indoor surface area and 900 m² of outdoor area. This new range is designed to repair, service and decorate home interiors and exteriors, reducing car drives for inhabitants in the region.


Opening “madness” in Romania - 21/03/2010

 

Une foule de clients se présentant aux caisses...

Une foule de clients se présentant aux caisses...

 

The new Mr.Bricolage store opened on Thursday 18 March in Iasi, in Romania. Iasi is a town located in the north east of Moldavia in Romania.

This event beat all forecasts with crowds of customers travelling to the store to take advantage of the special offers at the opening. Some customers even waited more than 3 hours to enter the store.

A video filmed byBuna Ziua Iasi shows the “buying fever” affecting the population of Iasi. This madness resembled that found in western Europe when a new video game console comes out.  Opening of a store in Iasi, Romania sent by Groupe-Mr-Bricolage. – L\’info video en direct.